Do’s and Don’ts of Web Design
- strategies and highlights of winning
and losing techniques of Web content,
organization, graphics, built on the time-honored
practices of “don’t re-invent
the wheel” and “K.I.S.S.”
http://www.techsoup.org
(sound judgment and practical
tips on e-commerce and technology
guidance for not-for-profit organizations)
Creating HTML Newsletters and Web Pages
– shortcuts and savvy tips that
will put punch in your message and create
compelling and even interactive content
for your readers and Web site visitors
alike.
Online e-Commerce Tips, Tricks and Strategies
- ways and means of getting the
biggest bang for each promotional buck
in your budget.
http://www.wilsonweb.com
(a “from the horse’s mouth”
perspective from one of the respected
resources in e-commerce and online marketing)
Search and Directory Optimization –
methods for improving the odds in your
favor, by optimizing the number of potential
visitors to your Web site – ranging
from direct access to your Web site
from your newsletter, to creating virtual
magnets which will attract online users
to your site.
http://www.bloofusion.com
(techniques for optimizing search engines,
e.g., Google, Yahoo !, Altavista, etc.,
to make sure they point to your website)
Spam/Anti-Spamming –
“rules of the road”, “speed
traps” and best practices for
e-mail distribution lists.
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